Woman applies facial mask

Developing Skin Care Line – Skin Types, Beauty Routines

Woman applies facial mask
 This article, Developing Skin Care Line – Skin Types, Beauty Routines, is part one of two of an article that first appeared in the Saponifier Magazine.From Cleopatra’s luxurious milk baths to the 21st century’s anti-aging craze, people desire beauty.  There are many types of products that people believe will give them what they are looking for from soaps to color cosmetics.  For this article, the focus will be on developing skin care line – skin types, beauty routines, whether to add to an existing business or to create as a focus to a new company.
A skincare line is a series of products to be used to care for the face.  Products include cleansers, toners, moisturizers, masks, eye creams, and sun blocks, to name a few.   There is quite a lot to be learned, so consider this just a crash course to get you started explained in a generalized manner.  Let’s start with understanding a facial care routine and skin types.
Facial Beauty
The skin is responsible for protecting the body and for ridding it of unwanted toxins through sweat.  Along with a healthy skin care regimen, it is recommended that you eat a healthy, well balanced diet.  A set beauty routine is necessary for everyone, regardless of skin type.  The daily process is the same for everyone.  You must cleanse, tone, and moisturize your skin daily.  On a weekly basis, you may also want to use a mask, steam, or gentle scrub, but nothing compares to daily care of your body’s largest organ.
Each skin type below gives a brief description of skin type and general recommendations.
Normal Skin
Surprisingly, normal skin is relatively uncommon.  Most people have a combination of oily and dry skin, with many people falling into just one category or the other.  Some people suffer from acne, while others are combating  wrinkles.  It is a good idea to have a line of products geared toward normal skin, but expect most people to purchase from other skin type categories.
Oily Skin
Oily skin is characterized by its shiny surface and large pores, causing it to be susceptible to acne.  While some oil is
necessary for the skin, slowing this overproduction of oil is often desirable.  Scrubbing the skin promotes oil production, so keep this in mind when developing your products.  The skin still needs hydrating and a good moisturizer is recommended.  Oily skin can also benefit from masks containing clays and muds.  Masks draw out oil and toxins, helping to prevent acne breakouts often associated with oily skin.
Dry Skin
Dry skin is dehydrated due to the underactive oil glands, which can be caused by hormones, heredity and age.  It is best to seek out ingredients that promote oil production and improve circulation, helping the skin retain moisture.
Sensitive Skin
Sensitive skin is easily susceptible to problems, such as allergies, rashes, sunburn, and hypersensitivities to a variety of ingredients in products.  Since sensitivities vary greatly, it is difficult to find ingredients that are good for everyone in this category.  The rule of thumb is to use ingredients that are soothing and gentle or that ease the discomfort of rashes and irritations of the skin.
Over 20% of adults suffer from a form of acne, a skin condition of clogged hair follicles characterized by inflammation – in other words, pimples.  While much of acne is related to hormones and other internal components, there are some ingredients that can aid in the relief of this uncomfortable and embarrassing ailment.  People with acne will fall into one of the skin types above as well as choose acne relief products.
Signs of Aging
Mature skin is often dryer and shows various signs of aging.  To prevent or diminish the signs of aging, including wrinkles, you’ll want ingredients known for their rejuvenating properties.  Ingredients that aid in skin elasticity and toning the skin are also very desirable. Ones with antioxidants are very beneficial for maturing skin.
Watch for part two of this article next week:  Developing a Line of Skin CareDesigning Your Products